Floris London - USA | British Family Perfumers Est. 1730

White Rose - Eau de Toilette

White Rose - Eau de Toilette - Main image
$6250 $12500 In stock

Category: Eau de Toilette

Meet the new bloom, confident and modern, self-assured and warm, an elegant contradiction of silk and spice.

Discover a bouquet of velvet roses, sparkling with an unexpected splash of cool iris, wrapped in warm amber and rich, earthy musk. Uncover a story of contrasts –the old world and the new, the perfect with the imperfect, drama and poise, town and country.

Drawing on the creative home of the Floris family, White Rose has its heart in London’s Mayfair. Surrounded by beauty and art, fashion and architecture, the scene forms a natural backdrop for the scent’s timeless vibrancy.

This Eau de Toilette is Vegan.

Customer Reviews (4.9 / 5 · 12 reviews)

Samuel O. ★★★★★

The velvet rose is rich but the cool iris keeps it from feeling heavy—I keep catching whiffs of that silky-spicy contrast hours later. It's warm without being cloying, which is exactly what I wanted for an everyday scent that still feels special.

Sebastian ★★★★★

The iris note really does cut through the rose in the most unexpected way—it’s cool and almost powdery against the warm spice underneath. I spritzed it this morning and can still catch soft whiffs on my scarf hours later, which surprised me for an eau de toilette.

Samuel B. ★★★★★

I wasn’t expecting the velvet rose to feel this warm and rich, but the splash of cool iris balances it beautifully—like silk with a little spice underneath. It lasts through my whole workday, and I keep catching that soft, confident scent on my scarf hours later.